Nov 8, 2024
Latest Tech – White Printing
Date: 08/08/23
In the commercial graphics space, technology can move quickly, and new techniques are always developing to improve the depth and vivacity of your images. Over the last few years, white ink printing has grown in popularity, and for a good reason, with white producing a greater quality finish on various media applications. This blog explores the use of white ink across commercial graphics, where it might support your branding and the effect you're looking for.
Versatility
The rise of the use of white ink technology is primarily attributed to the versatility of its application. Suitable for printing on multiple substrates, from corrugated cardboard and foamex boards to metallic signs and vehicle panels, white ink is suitable for printing vinyl across a variety of applications and branding situations.
High-Quality Prints
The primary benefit of white printing is the quality of the prints. Combined with CMYK inks, white ink delimitates the outlines, giving clearer, sharper lines and images. White ink's opacity also helps brighten coloured ink, giving you a more vibrant colour pallet to make your branding stand out. This is due to the contrast it creates on dark or coloured substrates, which gives the colours greater visibility and longevity. White ink also contains no reactors, meaning whites will not fade or yellow over time, nor will the media warp or crack, preserving a glossier, higher-quality finish for longer.
Unique Reflective Branding
On van livery, in particular, white printing technology has seen the progression of a whole new era of livery design. A bespoke engineering vinyl, this allows for your logo or specific branding to be printed directly underneath the print media, creating a unique reflective effect when the light hits it. This is the ideal way to make your fleet stand out and ensure your graphics are always visible, even in the dark.
Our Capability
Having recently installed a state-of-the-art HP Latex Printer, white printing is now firmly part of our expert offering. Whether you're a fleet manager looking to bring a next-generation livery to your vehicles or have a unique event we can brand, this capability will set your brand apart.
Interested in what we can do for you? Get in touch at www.hexgraphics.co.uk
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